Founded in 2005, Crimson Moon is the only all-inclusive, hangout for the LGBTQ+ community. It is located in my former neighborhood of North Wilmington, Delaware.
Known for its first floor video bar and second floor dance club, the venue suffered a fire in November 2021 that left them inoperable.
Owner Don Bischoff said to WHYY, “It is a staple, a very big staple in the community because, like I said, there’s nowhere else to go. It is a home. It’s more like a community, more like a family than a community.”
Between an online fundraiser, community support and neighboring establishments taking over hosting events and benefits, the Moon continued in spirit while the rebuilding process began.
To support, I volunteered to create a new visual identity with the hopes of it not only adorning their iconic exterior, but also to create merchandising opportunities for the tavern. The new round logo is social media friendly. The “CM” monogram is recognizable from afar. The final result combines portions from each of their previous logos, utilizing a more contemporary font and retaining their scarlet-hued moon.
After nearly a year, the Moon rises again on Saturday, November 5th. I could not be happier to play a small role in helping this establishment continue to bring people together. Congratulations to Mr. Bischoff and his staff. Good luck and save a drink for me!
For more information on their rebuilding efforts, click HERE.
“It is a staple, a very big staple in the community because, like I said, there’s nowhere else to go. It is a home. It’s more like a community, more like a family than a community.”– Owner Don Bischoff to WHYY
Here are the two most recent logos used by the Moon.
Here are a sample of some of the directions offered to the client.